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Spot the difference? Government website has changed its logo for the King’s reign… but can YOU see what they’ve tweaked


Voters were left bemused today after ministers excitedly announced a change to the Government’s official website.

The Gov.uk website has been given a new logo to mark the accession of King Charles to the throne.

Oliver Dowden, the Deputy Prime Minister, spoke of his ‘pride’ in making the aleration to the ‘digital realm’.

But many Britons on social media were nonplussed at what they described as an ‘almost entirely unnoticeable change’.

And most were merely left wondering how much the rebranding had cost.

The Gov.uk website has been given a new logo to mark the accession of King Charles to the throne

The Gov.uk website has been given a new logo to mark the accession of King Charles to the throne

According to the Cabinet Office, the new Gov.uk logo reflects the Tudor Crown chosen by King Charles in his royal cypher.

Previously, the St Edward’s Crown was used by Queen Elizabeth II.

The Tudor Crown is described as being ‘slightly more domed’ in its appearance and it will now adorn the Gov.uk homepage and sitewide menu bar.

As well as Gov.uk, all other instances of the crown in use across the Government will also be changed to reflect Charles’s reign.

Mr Dowden said: ‘Following the accession of His Majesty The King, we are updating the symbols of state to reflect the new design of the Tudor Crown.

‘The digital realm is now an integral part of our lives, and as His Majesty’s Government we take pride in this change to Gov.uk today, honouring the chosen crown of our King.’

The majority of changes to the replace the St Edward’s Crown with the Tudor Crown logo on Gov.uk are expected to have taken place by the beginning of next month.

Cabinet Office minister Alex Burghart said: ‘Gov.uk is an essential part of living, studying and working in the UK.

‘It is used by millions of people weekly for both routine and sometimes life-changing reasons such as getting access to benefits or finding a job.

‘Whilst we are importantly updating the Gov.uk logo to reflect the new monarch’s choice of crown, this site remains the same trusted and official digital home of the UK Government.’

The new Gov.uk logo (bottom) reflects the Tudor Crown chosen by King Charles in his royal cypher. The old logo (top) reflected the St Edward's Crown used by Queen Elizabeth II

The new Gov.uk logo (bottom) reflects the Tudor Crown chosen by King Charles in his royal cypher. The old logo (top) reflected the St Edward’s Crown used by Queen Elizabeth II

Many on social media were quick to ask exactly how much the change to the new logo was costing the Government.

‘How much taxpayer money did they spaff on that almost entirely unnoticeable change?,’ one asked.

Another said: ‘Hi @OliverDowden how much did you spaff up the wall with this new logo? Tell me it wasn’t more than £2.50.’

Others suggested the Government could puts its focus on other priorities. 

A third wrote: ‘Well, if it reduces NHS waiting lists and fixes a few school roofs… Oh.’ 

Another said: ‘People run down the Tories but at least we’ve got a slightly more domed crown on the Gov.uk website now.’

The Cabinet Office said the expense of changing the Gov.uk logo would be ‘covered within the usual operating costs of the Gov.uk website’.

Graham Smith, chief executive of anti-monarchy group Republic, told MailOnline the change to the Gov.uk logo was ‘very weird’.

‘As with most things about the monarchy, it’s a pointless bit of decoration that fails to reflect the country as it is, and instead represents a feudal institution that finds it impossible to keep up with modern times,’ he added.



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